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Category: Facebook Ads

ABO or CBO cover

Advantage+ Budget Optimization or Ad Set Budget Optimization?

As a business owner, you aim to maximize your advertising budget. When using Facebook Ads, you have two budget allocation options: CBO and ABO. Find out which one is best for your business.
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Advantage+ Shopping Campaign on Facebook – Best Practices and Benchmarks [2024]

Advantage+ Shopping is a new type of Facebook campaign that simplifies the process of creating and running e-Commerce ads. Learn how to create an Advantage+ Shopping campaign and compare your results to competitors.
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Broad Targeting Beats Lookalikes: The Future of Facebook Audience Targeting

Choosing the right targeting method can make a big difference in the success of your campaigns. Let's find out the performance of different audience targeting.
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Meta Ads Performance: What is happening with Facebook Advertising?

Optimize your Meta campaigns for maximum results with actionable insights and strategies for 2024!
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Traffic vs. Sales Optimization?

Traffic or Sales campaign objective? Discover how to optimize your campaign objectives for maximum impact.
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Facebook ad placements

Why you should use Advantage+ Placements

Wondering which Facebook ad placements deliver the best results? Follow our guide to learn why we always recommend using automatic placements.
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Meta Ads Sales Campaign: Best Practices in 2024

Discover the latest tips for Meta ads Sales campaigns. Improve your strategy, sell more, and navigate the online world with ease.
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Does Retargeting Ads on Facebook Really Work?

Curious if your Facebook retargeting ads are truly driving your business growth? Explore everything you need to know about the effectiveness of Facebook retargeting ads in 2024.
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Create Facebook Custom Audience: Easy Step-By-Step Guide

Learn how to create a Facebook Custom Audience and why it's crucial for effectively managing your ad budget. Target your audience with precision and optimize your ad spend.
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How to do a Comprehensive Facebook Ads Audit in 2024?

Want to make your Facebook Ads even better? Our guide walks you through doing a Facebook Ads checkup for super useful insights. You'll find important tips to make your ads work even better and get you more out of your advertising budget.
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